Makers of the finest “Compete, Hunt, Defend, and Protect” bullets and ammunition since 1947. Sierra’s MatchKing® & Tipped MatchKing® lines set the standard for match rifle bullets the world over. Our GameChanger® GameKing® & Pro-Hunter lines provide exceptional accuracy and reliable terminal performance on game. Our BlitzKing® & Varminter® lines provide on-target, explosive varmint control. Our Sports Master® Tournament Master® & V-Crown lines provide handgun users superior hunting, competition and defense options. Don’t f